Blog - 91 Degrees

One influencer can turn the table on your competitors !

IT 91 DEGREES — Fri, 02 May 2025 09:12:16 +0000

Today, social media is no longer just a means of entertainment, it is the beating heart of any successful marketing campaign. Platforms like Instagram, Snapchat, and Twitter allow brands to reach their audience directly and quickly. One of the most prominent methods that have emerged in this arena is collaborating with influencers. What does influencer

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! It’s not the ad that matters… it’s who says it

IT 91 DEGREES — Fri, 02 May 2025 08:29:28 +0000

In today’s digital marketing world, celebrity advertising has become a tool that can no longer be ignored, especially in the Saudi market, which is rapidly evolving and full of competition. Imagine your product being talked about by someone people trust and follow on a daily basis… the effect is not natural. People interact, share, and some

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Small content… but big impact! Have you tried?

IT 91 DEGREES — Fri, 02 May 2025 08:06:03 +0000

In 2025, “short-form content” has become the most powerful marketing tool, with platforms like TikTok, Instagram, and Reels proving that today’s audience prefers to engage with quick and engaging content. For new generations, time is precious, and attention spans don’t last. This is where short-form content comes into play, capturing attention in an instant and

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Not everything has a logo.. means it’s authentic !

IT 91 DEGREES — Fri, 02 May 2025 07:54:07 +0000

In light of the recent global economic changes, we have witnessed a major shift in the marketing and advertising strategies of many global brands. Most notably, Temu and Shein announced an increase in the prices of their products in the United States starting April 25, 2025, due to the imposition of new tariffs of up

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Marketing Strategies & Brand Positioning

IT 91 DEGREES — Mon, 14 Apr 2025 13:38:48 +0000

1. Brand Strategy and Positioning Defining Brand Identity: Establishing a clear brand identity that reflects your values, mission, and vision. This includes creating a unique value proposition that differentiates your brand from competitors. Target Audience Analysis: Identifying and understanding your target audience’s needs, preferences, and behaviors. This insight allows for more effective messaging and positioning

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Website & App Development

IT 91 DEGREES — Mon, 14 Apr 2025 13:34:31 +0000

1. Custom Website Design and Development Tailored Solutions: Creating a website that reflects your brand’s unique identity and meets specific business needs. Custom designs ensure that the website stands out in a crowded market. Responsive Design: Ensuring the website is optimized for all devices, providing a seamless user experience on desktops, tablets, and smartphones. Content

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SEO & Competitor Analysis

IT 91 DEGREES — Mon, 14 Apr 2025 13:29:57 +0000

1. SEO Audit and Keyword Research SEO Audit: Conducting a comprehensive analysis of your website to identify strengths and weaknesses. This includes evaluating site structure, content quality, backlink profiles, and technical SEO aspects. Keyword Research: Identifying relevant keywords and phrases that potential customers use to search for your products or services. Tools like Google Keyword

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Video Production & Photography

IT 91 DEGREES — Mon, 14 Apr 2025 13:20:22 +0000

1. High-End Commercial Video Production Concept Development: Crafting a compelling narrative that aligns with your brand message and resonates with your target audience. This phase includes brainstorming and scripting. Production Quality: Utilizing professional equipment and skilled crews to ensure high production values. This includes lighting, sound design, and cinematography to create visually stunning content. Post-Production:

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Paid Advertising

IT 91 DEGREES — Mon, 14 Apr 2025 13:09:48 +0000

1. Google Ads (Search, Display, Shopping, YouTube) Search Ads: These are text-based ads that appear on Google’s search results pages. They target users actively searching for specific keywords, making them effective for capturing intent-driven traffic. Display Ads: Visual ads displayed on websites within Google’s Display Network. They help build brand awareness and retarget users who

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Social Media Management

IT 91 DEGREES — Mon, 14 Apr 2025 12:54:25 +0000

1. Social Media Strategy Development Define Objectives: Outline clear, measurable goals such as brand awareness, lead generation, or customer retention. Target Audience: Identify and analyze your target audience to tailor content that resonates with them. Platform Selection: Choose the right social media platforms based on where your audience spends their time. Content Calendar: Develop a

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